Product and customer profitability

The detailed information about segment profitability is at the base of the commercial strategy. We help companies analyze their customer, channel and product profitability. We design and implement customer, product and channel profitability analytics based on activity based costing ("ABC") models.

Strategic segmentation of client portfolio
We assist the organization in designing strategies and commercial policies differentiated by customer groups that share common characteristics in terms of value offer, communication processes, commercial actions and assignation to sales channels.

Product pricing strategy
We help the organization to get insights about current and potential customers in terms of motivations, sensitivities and needs in order to determine the best pricing strategy to maximize both the effectiveness of own products and revenue stream.


ASCENTOR Business Advisors - the website of our new management consulting firm - the First Romanian finance job site - Our dedicated internal audit page (in Romanian)

Disclaimer: The information contained in this presentation is provided for general guidance and is intended to offer the reader general information of interest about the firm ANB Consulting SRL and its services. The information provided is not intended to replace or serve as substitute for any audit, advisory, tax or other professional advice, consultation or service. You should consult with an ANB Consulting SRL representative to obtain such services.